Choosing the right hair care shouldn’t require a PhD. Take our short and we’ll find the perfect combo for you and your locks.

Feel free to mix and match to find your perfect combo. For example, if you have oily prone hair but need extra moisture, use the Volumizing Shampoo with our Smoothing Conditioner or Leave-In Conditioner. If you have curly hair but prefer a lather, use our Smoothing Shampoo with Curl Defining Conditioner. No matter what combination you choose, all Verve products work together (in your hair and on your shower shelf!).

The hair shaft is made up of many shingles from root to tip. Depending on several factors—pH being a large one—you can influence whether the shingles lay flat or not. As a result, the pH level varies by product in order to deliver differing results by hair type. 

The pH levels for each product can be found under the “Best for Hair That’s” or “Best for Skin That’s” tab on each individual product’s page.

All Verve products are free from SLES + SLS sulfates, and as a result, our shampoos may not lather as much (or in the same way) as you are used to. That being said, all our shampoos (except for our Curl Defining No-Lather Shampoo) have a luxurious lather when used correctly. For the best results, we recommend rubbing the shampoo in your hands, adding water until you get a nice lather, then applying it to sopping wet hair.

Clarifying shampoos are kind of like normal shampoos on steroids. They are formulated to purge your hair and scalp of any excess build-up (of hair products, hard water minerals, chlorine, and more), which can leave your hair feeling dull, greasy, or limp.

In comparison to regular shampoos, clarifying shampoos generally have a higher concentration of surfactants, the soap-like ingredient responsible for cleansing and clarifying your hair. So while clarifying shampoos can be a wonderful addition to anyone’s hair regimen, overuse can strip the scalp of essential oils that keep your hair looking healthy. Think of it as washing your hands too frequently – too much cleansing can lead to dry and cracked hands.

We generally recommend using our clarifying shampoo no more than once per week, but it really depends on what your hair goes through on a daily basis. For instance, if you use a lot of hair styling products, have hard water, or swim in chlorinated pools, you may need to use a clarifying shampoo more frequently. The same goes for infrequent hair washers or those with more significant oil buildup.

All Odele products are sulfate-free and formulated to be as mild but effective as possible. That being said, the chelation technology found in our Curl Defining No-Lather Shampoo and Clarifying Shampoo is specifically formulated to target minerals and metal deposits commonly found in hair, without removing moisture and nutrients curls need. Since chelation shampoos are slightly more powerful, they should not be used more than twice per week in order to avoid dulling color over time. 

At the end of the day, our biggest advice is to listen to what your hair and scalp are telling you. Do they feel healthy? If so, you’re probably washing and clarifying often enough. If not, it could be time to tweak your routine ‘til you find your sweet spot.

The hair shaft is made up of many shingles from root to tip. Depending on several factors—pH being a large one—you can influence whether the shingles lay flat or not. As a result, the pH level varies by product in order to deliver differing results by hair type. 

The pH levels for each product can be found under the “Best for Hair That’s” or “Best for Skin That’s” tab on each individual product’s page.

The hair shaft is made up of many shingles from root to tip. Depending on several factors—pH being a large one—you can influence whether the shingles lay flat or not. As a result, the pH level varies by product in order to deliver differing results by hair type. 

The pH levels for each product can be found under the “Best for Hair That’s” or “Best for Skin That’s” tab on each individual product’s page.